What’s the Deal with Fitness Trackers?
Companies saw a 171 percent increase in fitness tracker sales from 2014 to 2015, according to the International Data Corporation, and hoped that those numbers would continue to skyrocket in 2016. Instead, bad press and negative reports quickly turned this fad into one that might leave as quickly as Livestrong Bracelets or Gangnam Style did. Or do these devices still have a chance?